New Wave Images UK was founded by the award winning freelance photographer and Chartered Marketer, Malcolm McCurrach. Mal specialises in creating high quality event photography, corporate photography, portraiture and PR photography, making images that meet the clients brief for every shoot, every time.
As a professional photographer, Mal takes an individual photography approach to each assignment and works closely with clients to get the very best images for their purposes. Whether the client is looking for public relations photography to promote an organisation or service, event photography to use in marketing collateral, corporate photography for use in brochures or annual reports, promotion, or portraiture, Mal captures the emotion, personality and promotional message the client is aiming to convey.
Our approach, flexibility, and partnership working with clients means we add value and makes us our clients’ photography supplier of choice.
Our mission is to create images that capture the moment and tell the story of the event, or situation. For that reason, we work very closely with clients from the outset to make sure we understand the brief and in what context the images will be used.
With a background in marketing as well as professional freelance photographer, Mal appreciates what creatives are looking for from commercial photography and how the images may ultimately be used. This means that he can take images which give designers and other creatives more image flexibility to making publications and promotions look fantastic. This, coupled with Malcolm’s wealth of marketing and communications experience is a winning formula for our clients.